RTG | Monthly Blog
Featured
by Dr. Adamo Notarantonio
Many dentists are not aware of just how important visual social media can be to brand yourself as a top specialist. Becoming an expert in dental photography will also help you convince patients that they should work with you to transform their smiles. How to become a dental photography expert?
by Digital Advantage Team, MicroDental Laboratories
Embracing digital technology benefits dentists and patients and provides dental laboratories with opportunities to integrate the digital process seamlessly, thereby adding immediate and long-term value to dental practices.
by Dr. Tiffani Dunn
The “drill and fill” routine of dentistry can be tedious and physically stressful, not to mention the inevitable headaches in managing a practice. There‘s importance in aspiring to be recognized as one of the best specialty dentists by colleagues and patients.
by Dr. Mitch Conditt
Dentistry can be a physically, mentally, and emotionally challenging profession. Adding to this are the challenges of running a business and staying up with the latest technologies, and continuing education. If you are feeling stressed with your practice for any reason, there are many ways to deal with this before burning out.
by Dr. Jerry Hu, DDS
To be a specialist or not to be, that is the question. The world of martial arts can be used to draw parallels to dentistry. Does one aim to be a master black belt in Shito Ryu Karate or Jiu Jitsu, or does one become a champion UFC fighter in mixed martial arts? The same question applies to being an excellent, well-diversified general dentist or a specialist in dentistry.
by MicroDental Laboratories
There is a lot of naivete among small practice owners who think being "in the Cloud" means they don't have data on their computers. Black Talon has done thousands of firewall tests, and he estimates that about 60% of dental practices can be readily breached due to undetected vulnerabilities on the devices. Where will dental practices be going in 2023 and beyond in regard to ransomware?
by Dr. Megan Shelton
The production of dentists can vary greatly. Some dentists produce well over $1,000,000, while others make a few hundred dollars. So why the difference?
by Adrian Lefler
Charitable giving is a valuable way to promote your practice and fuel practice growth. Today's patients, especially millennials, are more conscientious consumers than any generation before them. They want to know they're receiving high-quality services from companies with good labor practices and respect for their customers. What does this mean for a local dental practice?
by Dr. Peter Auster
I was there to help change Mariel and Chantal’s lives, but it happened quite the other way. We were in the Jericho Baptist Church in Providenciales, Turks, and Caicos. The Great Shape 100 Smiles dental team is the largest volunteer dental charity in the world. My goal is to re-create a patient’s smile. This makes it easier for the patient to find a job in tourism, the predominant industry on most islands…
by Adrian Lefler
Save yourself from a massive headache by securing your online accounts. In this post, I'll explain how we got hacked, why we were hacked, and what we've done so that it doesn't happen again.
by Dr. Peter Auster
My personal alarm went off during my 15th year in dentistry. I invite you to look at your dental world. Do you come home happy or devastated every day? For many of you, like my past self, who come to the office unhappy and come home just as unhappy, it is time to seek “the bright side of life” in dentistry.
by Adrian Lefler
There is a little spread in the stats, but somewhere between 77% and 86% of people looking for local business use the Google maps application to find a result. The same goes for potential patients looking for a new dentist. If building your Google review profile isn't right up at the top of your marketing initiatives, you're missing the boat.
by Dr. Nadim Z. Baba
Edentulism is more widespread, will remain a challenge, and is a growing public health concern. There is a constant need to restore completely edentulous patients because people live longer. As clinicians, we must follow some guidelines for decision-making to determine if the patient is suitable for such treatment and to ensure the outcome is predictable.
by Robert Kreyer, CDT
Technical treatment planning is a preliminary procedure that demands clinical and technical communication and collaboration. This collaborative analysis of the acquired intra-oral scan data of terminal dentition and soft tissue anatomy is critical to achieving a successful prosthetic outcome.
by Gary Salman
Cybersecurity is not just about recovery. It is about protecting highly confidential practice and patient information. In many cases, the owners or managers of a practice do not fully understand the significant operational, financial, emotional, and reputational impacts of a cyberattack. Let’s review the top 10 ways you can minimize the chance of attack against your practice.
by Blake Hadley, President at My Social Practice
Everyone in the dental marketing space is talking about dental video marketing. Why? Why is video so crucial in dental marketing efforts? In this post, we'll discuss why video is essential, which software and platforms to use, and we'll give you tons of great dental video ideas and examples. Let’s get started!
by Cesar Navarro, MS
If your dental practice is currently without a website, you might be missing out on valuable opportunities to service your patients while attracting new ones. Although developing a new website might require expert assistance, the work is well worth the result. So what exactly makes a website so crucial for your dental office? Moreover, what essential elements go into making an effective and useful one?
by Dr. Jeff Trembley
The most critical factor to communicate to the laboratory for managing control over an esthetic rehabilitation case is the dentofacial smile design. The question then becomes how best to communicate these metrics?
by Dr. Nathaniel Lawson, PhD
“Can you re-glue my crown on doc?” your patient asks as he hands you a small wad of tissue paper. Many times, we unwrap that tissue paper only to discover a crown filled with the build-up and fragments of a tooth fractured to the gingival margin. Occasionally, however, an intact ceramic crown will be present with only some residual resin cement stuck to its intaglio surface. In these cases, the clinician may rebond the de-bonded crown by following a protocol to remove the residual cement without damaging the underlying ceramic.
by Cesar Navarro, MS
People are searching online to find specific answers and services near them. Google, Bing, and Yahoo are the most reliable and quickest sources for people to find your services near them. Studies show that almost 6 in 10 consumers use Google to find a local service or business. Over 7 in 10 of these searchers lay a lot of emphasis on the information provided by the search results. So, when it comes to getting your practice found online, you cannot ignore the importance of local listings and search engine optimization (SEO).
by Dr. Jerry Hu
Unless you’ve lived under a rock—and not one on the planet Tatooine—you know the cinematographic tales of the Jedi and their quest to preserve peace in the universe. The success of their mission, like the success of implant treatments, hinges on balance in the Force. A Jedi harnesses the Force for knowledge and defense, but never for attack. Unfortunately, when factors affecting implant success aren’t properly considered, the Dark Side could basically destroy the overall treatment. So what is the Force we’re talking about?
by Dr. Christopher Pescatore
Passion, both personal and professional, is a fuel that when paired with desire and hunger, can and will bring about the greatest results, achievements, and fulfillment in life. It’s not far-fetched for a dentist to feel burnt out, detached, or lose passion over time in their careers. If you feel as if you’ve begun to lose the spark that ignited your career in dentistry, let’s look at steps one can take to reignite that fire, and maintain it for years to come.
by Dr. Jerry Hu
You've got an implant patient in your chair, and the first thing you're thinking, "Do I feel lucky?" Well, do you, implant dentist? Does the patient present with all the required soft tissue health characteristics for successful implant treatment, or don't they? Considering that the patient's prior periodontal history and willingness to maintain superb oral hygiene habits are the most powerful determinants of success—or could blow your case out of the water—you make a bet and hope your pick lands on the wheel of luck.
by Cesar Navarro, MS
Like most dentists, you primarily focus on fulfilling dental services and may not have the time to explore new marketing strategies. But in the era of digitalization, all dental offices must realize the importance of digital marketing. Your dental office should not be limited by just word of mouth; instead, try using proven techniques that will help you maximize incoming patients to your office.
by Dr. Douglas Smail
When should I Invest in an intraoral scanning technology? this is the most common question I am asked when I speak at conferences on digital dentistry. When should you invest in an intraoral scanner? Unfortunately, my answer to that question is you should have invested five years ago. Don’t worry if you don’t like that answer, because, in the end, you are asking the wrong question.